Business
Plan
What is the long-term strategy?
What makes the product/service compelling?
What is strong about the product-market fit?
What are the specific steps of real work that must be done from now to success?
Scope
- Marketing
- Sales
- Support
- Operations
- Human Resources
- Accounting
- Engineering
- Legal
- Finance
- Security
- Strategy
Performance Triangle
- Quality
- Cost
- Speed
Ethics Triangle
- External: Customers, Users, Bystanders, Environment
- Internal: Employees, Close Contractors, Stakeholders
- Integrated: Suppliers, Partners, Governments
Key Metrics
- Total Revenues (Commercial Demand)
- Total Expenses (All Costs and Resource Outflows)
- Renewal Rates (Sustained User Satisfaction)
- Net Promoter Score (User Satisfaction)